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1. Watch: https://youtu.be/2X9Cn8eTIGk 2. Access the Web site of any corporation you choose that this lesson or Chapter 3 has not already discussed, and answer the questions below in an essay format
1. Watch: https://youtu.be/2X9Cn8eTIGk
2. Access the Web site of any corporation you choose that this lesson or Chapter 3 has not already discussed, and answer the questions below in an essay format (can NOT use Expedia, Walt Disney, Morgan Stanley, Randall L. Stephensen, American Express, IBM, Hewlett-Packard, Coca-Cola, Amazon, CVS, or Alphabet)
3. Your essay must include an introduction paragraph, a main section consisting of 3 paragraphs, and a conclusion paragraph addressing ALL relevant parts of each question. ((EACH paragraph needs 5-7 FULL sentences, 5 PARAGRAPHS IN TOTAL)
4. Must cite at least 2-3 sources in APA format
5. MUST BE RETURNED WITH TURN IT IN REPORT TO SHOW ORIGINALITY
QUESTIONS:
- Name three values the company promotes on its Web site.
- How does the company market these to you as a consumer?
- Identify another stakeholder for this company.
- How does the company describe its relationship with this stakeholder? Be specific in your example and in how the needs of this stakeholder are met.
- Make one constructive suggestion on how the company can improve its Web page to reflect its stakeholder orientation.
