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A market survey was conducted to estimate the proportion of homemakers who would recognize the brand name of a cleanser based on the shape and the...
A market survey was conducted to estimate the proportion of homemakers who would recognize the brand name of a cleanser based on the shape and the color of the container. Of the 1,100 homemakers sampled, 380 were able to identify the brand by name. Computeand explaina 99% confidence interval estimate of the population proportion of homemakers who are able to identify the product.