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According to Kirk (2016), The essence of "Formulating Your Brief" is to "identify the context in which your work will be undertaken and then define its aims: it is the who, what, where, when and how."
According to Kirk (2016), The essence of "Formulating Your Brief" is to "identify the context in which your work will be undertaken and then define its aims: it is the who, what, where, when and how." It could be formal or informal as any project you think you must make it. This phase is where you create a vision for your work.
Reference
Kirk, A. (2016). Data Visualisation: A Handbook for Data Driven Design. Thousand Oaks, CA: Sage Publications, Ltd.
Initial Post
Why is it so important to formulate your brief for a data presentation? Discuss some ways you would implement to formulate an effective brief. What are some advantages to your methods? What are some disadvantages?