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After listening to the following video "The 4Ps: Essential Factors in MarketingLinks to an external site.. Think about your favorite hotel that you like to stay in when traveling. In a Word document
After listening to the following video "The 4Ps: Essential Factors in MarketingLinks to an external site.. Think about your favorite hotel that you like to stay in when traveling. In a Word document, explain how your hotel of choice incorporates the 4 Ps by answering the following questions:
- Product - What is the product (of course hotel lodging)? However, what kind ... family oriented, business traveler, romantic getaway, suites, etc?
- Price - What is the average price per night? Is this industry average for hotels of the same standard?
- Promotion - How do they promote their hotel brand? Any rewards programs, etc.? What advertising (commercials, online, travel sites)?
- Place - Discuss the location of the hotel? Why do you think they chose that area? What's nearby? APA FORMAT
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