Although cost leadership is perhaps less relevant for firms pursuing product differentiation, costs are not totally irrelevant.

Although cost leadership is perhaps less relevant for firms pursuing product differentiation, costs are not totally irrelevant. What advice about costs would you give to a firm pursuing a product differentiation strategy? Why? (10 marks)

Question: Although cost leadership is perhaps less relevant for firms pursuing productdifferentiation, costs are not totally irrelevant. What advice about costs would you give to a firmpursuing a...