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APA FORMATANSWER SHOULD BE MORE THAN 400 WORDSAnd citation Q1. (a) How important is personalization in digital marketing? Why? (b) Can a websites homepage be personalized? How? Share an example. Q2 (a

APA FORMAT

ANSWER SHOULD BE MORE THAN 400 WORDSAnd citation

Q1. (a) How important is personalization in digital marketing? Why?

(b) Can a websites homepage be personalized? How? Share an example.

Q2 (a) Would you say that digital marketing has revolutionized some industries? Why? Share two examples of such industries.

(b) Does a company's website play an essential role in a consumer's decision making process? How?

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