Barns and Noble Business Strategy   Why is Barnes and Noble failing?Is Barnes and Nobles going out of business?What is happening with Barnes and Noble?Is Barnes and Noble dying?Why is Barnes and Noble

The bookstore chain has been decreasing in profit in the US over the past 20 years. Most of the books retailers are closing down their operations and only a few stores are operating in the country still. Barnes and Noble has converted itself into a powerful bookseller in the industry by positioning rapidity into web presence though eBook marketplace. This business strategy has helped the firm to reach a large scale number of customers and remain as a strongest competitor in the book retailing market. Barnes & Noble was successful on releasing the NOOK tablet to eliminate the physical copy of book to the customers. This product was complimented the store services and offering. NOOK digital book took off to a new direction. As the result the company continued to expand and innovate in this area. The company continues to amaze the consumers by introducing NOOK Color in 2010. The firm did not stop there, it has been non-stop releasing new and fresh products such as Simple Touch with Glow Light, NOOK HD. Barnes & Noble continues to grow stronger by deciding doing join business adventure with Microsoft in October 2012. This partnership helps to move forward with digital eBook to hundreds of millions of its customers. The firm also made a decision to partner up with Pearson which is the world well-known online learning tool company. Pearson alone, invested approximate $90 million in case to NOOK Media, Inc. Barnes & Noble is well known for offering many different options to its customers. Readers can take a visit to any store locations digital books on the company website to NOOK products. The firm remains a competitive advantage position in the marketplace, even though it has to compete with many powerhouses in the sa... ... middle of paper ... ...e or stop selling products to Barnes & Noble. For the fiscal year of 2013, the firm estimated purchase approximate 53% of it merchandise through these suppliers. If there is no business contract, these five largest suppliers are not guarantee supply the merchandise to Barnes & Noble in the future. The situation can create put the firm into a disadvantage competitive with other companies especially Amazon. In addition, these suppliers would not give Barnes & Noble a good payment terms. Since the firm does not have a long term business relationship with these suppliers, in contrast there is no vendor and customer relationship between them. These supplier collect payments early from Barnes & Noble, which have a major impact on its financial condition since the firm doesn’t have good sales in any of the quart fiscal of the year round and keeps losing the profit.