buisness plan

Finalize your business plan, and include the following:

• Business description
• Marketing plan
• Management plan
• Financial plan
• Appendices

Part 2 Tasks (Objectives from Week 5)

Create a memo introducing yourself and your business plan to a prospective resource. Be sure to use the following steps:

• Introduce yourself and your venture.
• Explain your purpose in sending the business plan.
• Detail the next steps and the potential for your business.
• Give the intended audience reasons for taking interest in your venture.

----rough draft of outline---

• Cover Page
  • Name of the business
  • Address and phone number
  • Issue date of plan
• Table of Contents
• Executive Summary
  • Company information
  • Market opportunity
  • Financial data
• Company
  • Background
  • Business form
  • Reason for the firm’s establishment
• Environmental Analysis
  • Economic
  • Competitive
  • Legal
  • Political
  • Cultural
  • Technological
• Products or Services
  • Different from those currently on the market
  • Other uses for the product
  • Drawings or photos, if appropriate
  • Patents or trademarks
  • Competitive advantage
  • Potential for growth
  • Manage the product or service through the product life cycle
  • Expand the product line or develop related products
• Management Team
  • Technical skills
  • Business skills
  • Experience
  • Compensation
  • Training
  • Professional assistance
• Time Line
  • Outline interrelationship and timing of major events planned for your venture
  • Timing of objectives should be realistic and attainable
• Benefits to the Community
  • Economic development
  • Community development
  • Human development
• Exit Strategy (How and how long before you and your investors will exit the business and get back your investments?)
  • Who will succeed you in the business?
  • Will the business be sold?
• Financial Plan
  • Sources and uses of capital (initial and projected)
  • 3-year projections of:
    • Cash flow statements
    • Balance sheets
    • Profit and loss statements
  • Breakeven analysis
  • Conclusions and important points:
    • Discussion of how much equity and how much debt are included
    • Highest amount of cash needed
    • Expected payback period for loans