case report

American Apparel

read the case in the attachment then do the report :

1.     Executive Briefing

     a-What you are recommending and logic (why it makes sense and justification)

2.     Introduction

a-    Describe company

b-    Business drivers

c-     Scope of the business

3.     Analysis

a-    Assumptions

b-     Business financial

c-     external and internal factor – changing markets

4.     Type of strategies considered

a-    Integration

b-    Intensive

c-     Diversification

d-    Defensive

5.     Conclusions

a-    Implementation considerations and potential issues.

It should be your original work and 3 to 4 pages.