Catherine wants to test her new vegetarian burger and test the hypothesis that people will not be able to tell it is not beef.

Catherine wants to test her new vegetarian burger and test the hypothesis that people will not be able to tell it is not beef. She tests out her product at a local store and hands samples out, saying to people that it is a new hamburger product. She then asks them to fill out a questionnaire about the product. Discuss how this experiment is or is not being conducted ethically.