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Chapter 4 -Review Zooming In: TOMS shoes Integrates For-Profit Entrepreneurship With-Bleeding Heart

Chapter 4 -Review Zooming In: TOMS shoes Integrates For-Profit Entrepreneurship With-Bleeding Heart

Philanthropy

Do you remember the proverb declaring that if you give a mana a fish , you feed him for a day: if you teach him how to fish, you feed him for a lifetime?

Do you agree with critcs who apply this proverb to TOMS charity model?Why or why not?

Beyond judging the charity work of TOMS, think about how its message and appeal have captured so much buy-in from young people. When you write business messages, how can you alter your writing to engage audiences of various ages or at various education levels?

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