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CLASS 'MARKETING MANAGEMENT' - Pick a product or service of interest to you, and identify and explain at least 5 ways the firm develops and...
CLASS 'MARKETING MANAGEMENT' -
Pick a product or service of interest to you, and identify and explain at least 5 ways the firm develops and accentuates "...mere nothings" (i.e. differentiation). In explaining how they differentiate, be sure to describe how at least one competing product is indeed different. (Answer length max. 150 words).