CO 600 Assignment 1

1)      Question 1.8

In not less than 500 words and supported by references to at least 2 peer-reviewed sources and 1 biblical integration. References in APA format.

As area sales manager for a company manufacturing and marketing outboard engines, you have been assigned the responsibility of conducting a research study to estimate the sales potential of your products in the domestic (U.S. or Canadian) market. Discuss key issues and concerns arising from the fact that you, the manager, are also the researcher.

2)      Question 19.8

In not less than 500 words and supported by references to at least 2 peer-reviewed sources and 1 biblical integration. References in APA format.

The Index of Small Business Optimism declined 3 points in June 2012, falling to 91.4 and losing gains achieved earlier in the year, according to the NFIB Research Foundation report. Labor market indicators and spending plans for inventories and capital equipment drove about 40 percent of the decline. Small-business owners reluctance to expand remained historically high due to political uncertainty. The report’s Optimism Index contains questions on employment, capital outlays, inventories, the economy in general, sales, credit, expansion, and earnings. What other factors affect small-business confidence and how would you integrate them into the report?