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Company Description and Mission Statement COLLAPSEOverall Rating:Throughout this course, you will develop assignments that you will later combine into a complete business plan for your chosen company.
Throughout this course, you will develop assignments that you will later combine into a complete business plan for your chosen company. That final assignment is due in Week 10.
You have a choice between writing a business plan for:
- A snack food company.
- A startup company of your choice (instructor approval required).
Read the guidelines for each option. Once you select an option, you will work on that company during this entire course.
- Snack Food Company Guidelines [DOCX].
- Company of Your Choice Guidelines [DOCX].
All discussions and assignments in this class will focus on the company you select and describe in the Week 1 discussion.
Your faculty member will approve your selection in a reply to your Week 1 discussion post.
This Week's Discussion Post
For this week's discussion, please respond to the following:
- Create your company name and explain its significance.
- Describe the product or service you will produce or sell.
- If you are focusing on the snack food company, clarify the key ingredients and any flavors you plan to offer.
- If you choose your own company, and it is a service company, clarify the service options you plan to offer.
- If you choose your own companyand product, specify the options (flavors, versions of the product, et cetera) you will offer to consumers.
- Develop your company's mission statement.
- Enclose your mission statement withinquotation marks.
Reminder: After submitting your post, watch for your faculty member's approval in a reply to your post. You must have this approval to proceed.
Post at least one substantive comment to another student's post.
Notes
- Use headings for each section of this posting.
- Textbook Chapter 5, “Company Description,” pages 67–86, provides additional detail about this topic.
- You will revise this week’s discussion posting as part of your Week 3 assignment, Company Description and SWOT Matrix.