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Compare and contrast the purchase motivations for B2B and B2C markets.

Compare and contrast the purchase motivations for B2B and B2C markets. Include in your discussion, from a marketing manager's perspective, which you would find to be more challenging, rewarding and interesting? Make sure you thoroughly detail your reasons from sources.

Running head: EXPLORATION QUERIES Exploration QueriesName of StudentInstitution Affiliation 1 EXPLORATION QUERIES 2Exploration QueriesDifferences and Similarities DifferencesThe purchase...
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