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Complete 10 page APA formatted essay: Ntroducton to abnormal and Health Psychology.This intention is determined by the attitudes and subjective norms of the person towards the behavior. The term subje

Complete 10 page APA formatted essay: Ntroducton to abnormal and Health Psychology.

This intention is determined by the attitudes and subjective norms of the person towards the behavior. The term subjective norm is defined as the social pressure to engage or not to engage in a behavior.

This research proposal is being prepared for the “Acibadem International Hospital Turkey” (Vallerand, Pelletier, Deshaies, Cuerrier & Mongeau, 1992). The health issue which is being discussed in this proposal is an important issue as many of the hospitals are facing this type of problem. Nowadays, many of the indoor and outdoor people do not attend their appointments. Consequently, the hospitals have to bear substantial losses in the shape of hospital maintenance, salaries of staff and doctors, etc.

According to Sheppard, Harthwick and Warshaw (1988) conducted two meta-analyses to investigate the effectiveness of the Fishbein and Ajzen model, the model of reasoned action and they found that numerous instances were identified in which researchers overstepped the boundary conditions initially proposed for the model. Three variables were proposed and found to moderate the effectiveness of the model.

According to Vallerand, Pelletier, Deshaies, Cuerrier and Mongeau (1992), a confirmatory test of Ajzen and Fishbein’s (1980) theory of reasoned behavior were applied to the realm of moral behavior using structural modeling. And they found that this model retained the basic relationships postulated by the theory and added associations between the attitudinal, normative structures and casual path from normative beliefs to attitudes.

Redding, Rossi, Rossi, Velicer and Prochaska (2000) reviewed the different models of health behavior. According to Sable, Schwartz, Kelly, Lisbon and Hall (2006), although research has examined provider’s knowledge, attitudes and prescribing behaviors with regard to emergency contraception, none has used a theory- based approach to

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