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Complete 8 pages APA formatted article: Evaluation of Websites. The ability to develop good quality content and deliver them is the main driver of marketing values. The content should be exceptional a

Complete 8 pages APA formatted article: Evaluation of Websites. The ability to develop good quality content and deliver them is the main driver of marketing values. The content should be exceptional and stand out in a platform that already has hundreds of other content. Vodafone.com is committed to helping the users access credible and professionally written information about the mobile telecommunications industry. It provides a single platform where users can also view the company products and any services that are being offered by the company.

The title is informative as it only lists the name of the service provider so that users can have a clue of what the website is about. Vodafone is a global brand and the name can be recognized in many places across the globe. It is also unique and easy to understand. Most of the articles on the website are from the Vodafone team and no single author has been listed. Due to this, there are no email addresses that can be used to contact the authors of the articles in case of any query. To make the website attractive, there are various illustrations. However, the dominant feature all through the website is the brand color which is red and appears in all the web pages. This makes it attractive and appealing to the viewers. The layout of the home page gives the users access to information from various sources of information and this makes it very informative. On the introductory page, there are link to articles that summarize the function of the website and make the users aware of what the website is all about.

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