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QUESTION

Construct a minimum 525-word memorandum for the SVP providing insights and commentary. The memorandum should include your analysis of the following:

Construct a minimum 525-word memorandum for the SVP providing insights and commentary. The memorandum should include your analysis of the following:

  • Major areas of increase and decrease in revenue or type and/or category of business
  • Trends that are evident in terms of revenue or type and/or category of business
  • Insights that would help formulate marketing strategies to either continue growth or reverse decline
  • Additional analysis you (if you were SVP) would like to build a marketing goal and strategy or strategies (and why) 
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