Course Book: Consumer Behavior Author: Michael R. Solomon 1.

Course & Book: Consumer Behavior

Author: Michael R. Solomon

1.Select one full day this week and log everything you do from the moment you wake up to the moment you go to sleep, including anything you purchase, consume, and dispose.

(2) Analyze your day using the consumer behavior concepts you have learned, thus far.What insights can you draw from your log?

Running Heading: Consumer Behavior Consumer’s BehaviorNameInstitution Running Heading: Consumer Behavior Thursday’s SpendingTime8:00-8:30 am9:00 -10:00 am1:00- 2:00 pm3:30pm5:00pm...