Create a 12 page essay paper that discusses Risk Management.Download file "Risk Management - Hospitality Industry" to see previous pages... Every business entity when initiated will have inherited ris

Create a 12 page essay paper that discusses Risk Management.

Every business entity when initiated will have inherited risk in them as it has to reach the costumers expectations and has to place itself in a competitive environment or it has to create a market demand to its new product to be launched. With out perceiving the risk of venturing into new market arenas the purpose of making profitability does not arise.

All organizations will face some kind of risk proportions in their daily activities of their operations as the sectors demands a standard or particular norms and expectations to be met. The risk is inherited with the unexplored option which may turn in to organization benefit or it may crumble depicting that the perceptions were wrong. The common risk concerns areas are: Hazard risk: it is related to sudden incidents like fire eruption, natural calamities. Financial risk: the financial risks deal with the uncertainty of the economic viability of industry. Operational risk: is associated with various factors which has a significant role in the processes, methodologies adapted in the running the company. Strategic risk: eludes about the accuracy of the strategy implemented and explains ho far the methods adopted were proper to the company growth within the market....

officials failed in analyzing the sources. The south Indian region has more

coffee consumers when compared to North. The Company did not expand

aggressively into the north India where there was more corporate culture in

cities like Delhi and Mumbai. In a span of six years from 1996 to 2002 it

was able to open only 50 outlets major of them in south India metros cities

and a few in north India parts like Pune.

The lack of aggressive marketing of the cafe coffee day brand allowed

other competitors to captivate on the demand created by CCD .There is an

inability to choose right market. The south Indian market has already

some active players in the coffee shops, as coffee used to be consumed more

in South India. Caf coffee day choose to compete in existing market and

confined itself to southern region.

The negligence of the north Indian market where there are many industrially

developed areas like New Delhi, Mumbai gurgoan, Noida, Pune and the

consumers who are willing to accept the trendy ambience of the caf coffee

day was untapped for a long time. In a booming market a new entrant taking

such a long time will certainly allow the competitors to cash the opportunity

which the other coffee shops like the barista and qwiky's have done. The

CCD lacked professional expertise in the business expansion which can be

observed in time lag for five years, before the decision to expansion has

been taken place. The workers doesn't know how to analyze the feasibility,

how to locate the right market. CCD has entered into a market with other

active players who already exists in the South Indian market.