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QUESTION

Create tables for all 3 categories list and answer question below.

Complete this assignment by 8/5/17 12:00

The last purchase's made in each of the product categories listed:

  • Star Bucks (restaurant)
  • BMW 750li 2016 (Vehicle)
  • Jet Blue Airline to NY to Paris $3,000 (Airline tickets/vacation planning)

Using Word, create a table for each category to outline your analysis. What were the features, advantages, and benefits of the specific product or brand that you selected?  After completing the 3 tables, consider the positioning of the product or brand in the market. Does its positioning match your responses in the table? Explain. 

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