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D-tools inc. manufactures and markets computer games. their latest addition is a game called flashbox. this game is targeted at children of the age group of 13-16 years. the company recently conducted
D-tools inc. manufactures and markets computer games. their latest addition is a game called flashbox. this game is targeted at children of the age group of 13-16 years. the company recently conducted a free trial session where they invited groups of teenagers to play the game. after the gaming session, the company s market research executives conducted discussion sessions with the group and evaluated their feedback. what kind of research did the company undertake?