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disc 8
Discussion week 8
Let's talk about the Case Response paper you just completed--the Harlequin Case. Questions I'm interested in discussing are:
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Apply the VRIO framework to Harlequin in series romance fiction. Why has Harlequin been so successful?
--What is your assessment of Harlequin’s value chain? How does Harlequin create and capture value?
--How difficult is it to imitate what Harlequin does in series fiction? Why? How likely are competitors to imitate Harlequin?
What is your assessment of the single-title market opportunity for Harlequin?
--Does Harlequin have the necessary capabilities to compete in this market?
--Can Harlequin create a competitive advantage in single-series fiction?
Should Harlequin enter the single series market?
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I know your paper was only about the VRIO and your recommendation; however, let's discuss these other aspects as well. I don't expect you to answer all these questions. Pick a couple and offer your thoughts and ideas. What I'm really looking for is your discussion with each other. I want you to read other answers and offer your opinions on a few of them.
(450-500 words 3 citation)
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*** ********* ***** has **** so successful ******* of several ******* ** has ****** ********** ******* ** *** word Romance for *** **** ****** *** the **** *** years ********* *** ******* ** *** ******* publishers of *** ***** romance ******* ****** ****** *** *****
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**** is you **** ****** *** *** got **
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