E-commerce

Factors Impacting Web Design

In developing an e-commerce presence, the first step is to have a vision of what you want to accomplish and how you hope to accomplish it. The vision includes not just a statement of mission, but also identification of your target audience, characterization of the market space, a strategic analysis, a marketing matrix, and the development timeline.

The basic business and system functionalities on an e-commerce site should include a digital catalog, a product database, customer tracking, a shopping cart/payment system, an on-site blog, a customer database, a server, a site tracking and reporting system, and an inventory management system.

Please answer the following questions;

• Taking these items into account, what are the eight most important factors impacting web design, and how do they impact site operation?
• In your opinion, what do you think are the most effective features on a good website?