Excellence in Business Communication, Ch. 4

As you read this week's chapters, consider and take notes regarding the following:

• The three-step writing process
• Why it is important to analyze a communication situation in terms of purpose and audience
• Some information-gathering options for simple messages and good organization
• Aspects of being sensitive to audience needs
• The importance of establishing credibility
• The four types of sentences
• The five techniques for writing effective messages for mobile readers
• How one can improve the readability of messages
• The eight steps one can take to improve the clarity of one's writing
• The most important issues to consider when distributing messages
•  How do you adjust the type of language to use in text messages, personal e-mails, business e-mails, and academic papers?

  Your responses should be at least 200-300 words each, be substantive, and encompass higher level critical thinking skills. Be sure to use APA citations and references for any directly copied or paraphrased text, as appropriate.