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Field Exercise #2 Student: Rebecca El Badaoui Date: August 18, 2016 Sales Presentation: Contour and Highlight Beauty Class Location: Sephora Twelve...
Hi, I need someone to write me a presentation analysis. Keep in mind, even though you have to attend an actual presentation to do this you can also just make it up. For example, think of the last big purchased you made, that can be used as a presentation analysis. Purchasing a car, buying a home, buying make up, ect...all of these following examples have someone to guide you through the process.
CHOOSE ONLY ONE, and talk about how the person selling there product to you, either persuaded you, or didn't persuaded you to purchase the item by following the directions and outline below. Be sure to answer each question in each section, A, B and C to complete this assignment. The report must be 3 pages, single spaced.
BELOW I HAVE ATTACHED A FILE THATS CONSIDERED AN EXAMPLE OF HOW THE PAPER SHOULD BE WRITTEN!
BE SURE TO FOLLOW THE EXACT FORMAT FROM THE FILE ATTACHMENT EXAMPLE - (MKT - PDF)
Will tip HEAVILY if done correctly, thank you!!!
Presentation Analysis: The report is three pages, single-spaced and grammatically perfect.
Assignment: Attend a sales presentation for a durable product or a high-level service
Executive Summary of the presentation: Page 1 of report.
Introduction: State the name of the sales presentation you attended, the salesperson, place, time and other relevant background facts. Provide an Executive summary of A, B and C in the following directions below:
Attach any brochures, flyers and handouts and the salesperson’s business card
Analysis: Page 2 of report.
A. Write your observation and analysis, point by point, of how the speaker handled these five points.
1. Introduction
2. Questions and fact-finding
3. Presentation Materials: Overheads, power point slides, props, handouts etc.
4. Presentation Format: Lecture, Interactive, questions, timing.
5. Audience Responsiveness: Bored/skeptical/engaged.
Analysis Continued: Page 3 of report. (B and C)
B. Describe how the salesperson:
1. Got an audience with you—Prospected your name
2. Engaged you and made you want to buy (or not)
3. Illustrated or demonstrated the product
4. Handled your objections
5. Closed the sale and asked for prospects (or not)
C. Summary.
Any suggestions/recommendations for the how the salesperson could have improved their presentation?
Use the notes, class discussion, and your text book to help you with your observations, analysis, and recommendations.
Note: Out of respect for the salesperson, remember to stipulate that, though you are indeed in the market for this product, you are only beginning your search and he or she may not get the sale this first meeting.