Financial

Discuss how the company financed the initiative and why it was perceived to be advantageous. To answer this question, you might want to look at the following: 

How sensitive has this company's value been to changes in macro-economic variables such as interest rates, currency movements, inflation, and the economy?

How sensitive has this company's operating income been to changes in the same variables?

How sensitive is the sector's value and operating income to the same variables?

 For the company Apple, Inc.