Find one comprehensive example (i., paper, blog, article, etc.) of Big Data Analytics for one of the five industry verticals discussed in the lecture....

Find one comprehensive example (i.e., paper, blog, article, etc.) of Big Data Analytics for one of the five industry verticals discussed in the lecture.

Provide a link to your resource, a correctly formatted APA reference, AND a detailed description of the scope, analytical scope, and the result.  List at least three possible future extensions to the work presented in your resource. These extensions could include broadening the scope or investigating in more detail a particular aspect of the process described in your resource.