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For this assignment select one of the following Sales Marketing topics and write 4-5 pages examining the topic defining the topic area, then detailing how you would address the topic (and include at l
For this assignment select one of the following Sales Marketing topics and write 4-5 pages examining the topic defining the topic area, then detailing how you would address the topic (and include at least six [7] peer-reviewed sources). You must use additional sources to fully cover the topic.
1. Designing and maintaining territories.
2. Recruiting and selecting a sales force
3. Training a salesforce.
4. Designing compensation plans for a salesforce.
5. Designing incentive programs for a salesforce.
6. Evaluating ethics, social responsibility, and the legal environment for sales.
7. Discuss and explain the organization and implementation of sales programs.
8. Motivating a salesforce.
9. Analyzing the performance of a salesforce.
Book: Johnston, M. W., & Marshall, G. W. (2021). Sales force management: Leadership, innovation, technology (13th ed.). Routledg ISBN-9780367682064
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