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For this week’s assignment, evaluate Target’s communication strategy during the data breach using the factors as presented in the Situational Crisis Communication Theory.Address the following:Disc
For this week’s assignment, evaluate Target’s communication strategy during the data breach using the factors as presented in the Situational Crisis Communication Theory.
Address the following:
- Discuss how you believe Target’s former CEO leader handled the crisis
Recommend a communications strategy for Target’s new CEO, Brian Cornell.
5 pages not including title and references page
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