From the e-Activity, determine how you would segment the market to conduct research for the health care product or service you found. Explain your...

• From the e-Activity, determine how you would segment the market to conduct research for the health care product or service you found. Explain your rationale.
• Referring to the same health care product or service, determine the most effective markets for that product or service. Explain your rationale.

Market SegmentationMarket segmentation is one of the most ideal ways of offering a product more effectivelyin the market. It involves identifying the target market and offering a product that...