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Hi, need to submit a 2000 words essay on the topic Globalisation today: what it is and what it means for international marketing 02166.Globalization is not new, yet the modern globalization is differe
Hi, need to submit a 2000 words essay on the topic Globalisation today: what it is and what it means for international marketing 02166.
Globalization is not new, yet the modern globalization is different in scale. It penetrates more people and interior areas than ever recorded before. Globalization has come with many benefits such as rapid growth in the economy, reduction of poverty among other benefits. On the other hand, on economies of domestic scale must be allowed to adapt and the global economy, on the other hand, must be managed on a worldwide scale. Interdependence in economy and its global advances leads to a democratic and safer world. The globalization forces have been set in motion and are not reversible. hence, the world must act to recognize globalization as inevitable, and work hard towards reaping its benefits (Hopkins 2002, pp.765-987).
Globalization is an encompassing word that takes several forms. It describes the vast economic, social, political, and cultural changes that are arising as a result of integration and interaction of people, governments, and institutions of various states. Due to its contemporary influence, globalization is defined within economic scope. This process is driven by the global financial system of investments and trading. Globalization entails transnational movement of goods, services, and capital, spreading of ideas, information, and people through the increasing mobility of communications. all these are enhanced significantly by changes in information technology. These give rise to interdependent global markets (Yücel 2009, pp.93–104).
Globalization is hardly a “natural” process because of the advancement in science, but rather the result of strong policies of neo-liberalists and the structural measures. Following the post-world war era, the reforms of the neo-liberals became commonplace international policies of economy. They adapted to facilitate coordination and growth of economies as well as being emblematic in the agreement on trade and tariffs in the year 1947.
Today’s globalization has several
