How do ethical business practices influence the evaluation, selection, and application of an analytical, quantitative business model?

How do ethical business practices influence the evaluation, selection, and application of an analytical, quantitative business model? How does the selection of an appropriate business model reflect ethical practice? Frame your ethical considerations from both a Christian worldview and business practice perspective. 

What role do individuals and management play in ensuring the appropriate business model is chosen, used, and evaluated for effectiveness?

Support your assertions with evidence from the readings, external research, and the textbook.