I just need help with the following 2 questions Based on the target demographics mentioned in Sonic's marketing plan, what do you find to be the most...

I just need help with the following 2 questions

1. Based on the target demographics mentioned in Sonic's marketing plan, what do you find to be the most affective strategy when attempting to create brand awareness? 
2. When evaluating Sonic's Marketing plan and overall goal as an organization, do you think they would be more effective spending their marketing dollars on social media advertising, mobile marketing, or both?

Using Internet or library sources (or both), locate information to answer the following questions; be certain to explain your reasoning: