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I will pay for the following article Can the Dell Inspiron 1545 Experience Growth Again. The work is to be 13 pages with three to five sources, with in-text citations and a reference page.

I will pay for the following article Can the Dell Inspiron 1545 Experience Growth Again. The work is to be 13 pages with three to five sources, with in-text citations and a reference page. One market is identified through psychographic segmentation, related to their needs and lifestyles associated with technology. This includes older Americans looking to sample technology due to limited experience or those in need of mobile communications to enhance their social networks. This group is more apt to purchase low-cost models than invest in augmented benefits with higher-priced models.

The markets identified include the 16-25 youth and young adult buyer categories. This group is marked by price sensitivity and are quality conscious when making selections in the decision-making process (tp.edu.sg, 2007). This segment is an ideal group for study because they are often limited by resources on the types of models they can select and need to choose more inexpensive laptop models. This segment makes rational purchasing decisions and, when coupled with resource concerns, this market provides an excellent opportunity for exploring low-cost laptop models.

The objective of the study is to identify the principles that the 16-25 market segment considers important when searching for information or exploring alternative products. It seeks to identify their socio-cultural needs or their view of laptops as a whole in order to determine whether the Dell Inspiron 1545 can achieve more market gains. It is this market segment that maintains the homogenous characteristics most likely associated with this product based on price and functionality and should be included in the study.&nbsp.

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