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Identify a growth industry, a mature industry, and a declining industry. For each industry, identify the following:
Identify a growth industry, a mature industry,
and a declining industry. For each industry,
identify the following: (a) the number and size
distribution of companies, (b) the nature of barriers
to entry, (c) the height of barriers to entry,
and (d) the extent of product differentiation.
What do these factors tell you about the nature
of competition in each industry? What are the
implications for the company in terms of opportunities
and threats