In what ways could netflix visualize movie rating. preference. or trends to provide the subcribers with additional "movie intelligience"?

In what ways could netflix visualize movie rating. preference. or trends to provide the subcribers with additional "movie intelligience"?

Netflix makes use of Search engine optimiser (SEO) to understand the popularity of a movie.Also the customers rate a movie depending on their taste and likings. The searching of amovie, hits,...