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QUESTION

Intro to sales Assume you are a textbook salesperson trying to obtain a new account, XYZ University.

Intro to sales

 Assume you are a textbook salesperson trying to obtain a new

 account, XYZ University. Your potential buyer is known to be 

 blunt and abrasive with all salespeople and seemingly resists

 change. Gaining this new account has a huge upside. Using your insights  

 from the text and class....how would you approach this customer?

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