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QUESTION

Johnson & Johnson Needs to "Save Face." 600 word essay with possible solution

I must submit my own individual minimum 500 word submission consisting of my input on any topic from this week’s reading that focuses on my part of a research project (see below).

My topic:

Product and Service Design - e.g. changing a products design from one year to another in an effort to change J&J Baby Products. How do I evaluate and sustain the J&J brand? Obviously the company needs to eliminate dangerous minerals/products, but the company also needs to “save face.”

Keep in mind that anything that has to do with J&J Company is perfect! Johnson & Johnson is under major scrutiny/lawsuits due to asbestos and formaldehyde included in their baby products “cash cow.” Very sick and they should be penalized.

You must include:

1.     Five quality sources in APA format

2.     Provide five different journal sources that will support ideas for your individual topic. The sources should come from the SPC online library.

Using spcollege.edu and student: 2205184

You must choose academic or peer reviewed articles only from the SPC Online library. 

3.     You need to provide APA references.

Additional instructions: If you have any issues with accessing the SPC website, please do not hesitate to contact me!

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