large group of orthopedic doctors is considering adding rehabilitative services to their list of current client services that already includes major...

large group of orthopedic doctors is considering adding rehabilitative services to their list of current client services that already includes major surgeries. They have six offices in the metro-region and accept most health insurances. The principal partners have decided to engage an external marketing expert to determine if this additional service will be feasible and add client value. What information should the marketing intelligence contain?

Answer This is the main principle of business that before launching or including a new product orservice, approach of marketing intelligence should be adopted. Marketing intelligence is made upof...