magine that you are head of information technology for a fast growth e-commerce startup. You are in charge of development of the company's Web site.

magine that you are head of information technology for a fast growth e-commerce startup. You are in charge of development of the company’s Web site. Consider your options for building the site in house with existing staff, outsourcing the entire operation. Decide which strategy you will believe is in your company’s best interest. Why choose that approach? And what are the estimated associate costs, compared with the alternative?