Marketing

3 pages double spaced Due Sundy 2/26/2017 18:00 p.m Pacific time

(External environmental scan)

Identify what significant external environments may influence the company ( Apple ) and the product (AirPods). For three of the seven environmental forces (culture, demographic, social and trend, technological, economic, political and legal), identify, defend, and document at least two opportunity and two threat for each force you selected. See pages 86-99 of the text book and source all of your writting work. (attached)