Marketing Plan Instructions Overview Though there is no one format for a marketing plan, we will follow the choice of components and the order of...

I need help in preparing marketing plan for the course BUS5470.

Me and my team will need to create, as an extension of the goods already offered, gluten-free and lactose-free baked goods (donuts, muffins, etc.). The target market will be all those (children and adults) who have any type of allergy toward gluten and/or dairy foods (people with celiac disease, etc). Your company will be Krispy Kreme Donuts (a chain in the U.S.). 

This project has been divided among five of us and I need help in drafting my sections.

Please see the attached file. I need help on the sections which are marked against my name "Tanushree Bhattacharya". 

Let me know if anybody can help.

Thanks

Tanushree