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Marketing: Pros and Cons of bundled Pricing
Read the article on bundled pricing. How would unbundling of rates charged affect your decision on what health care provider you choose? Would you change providers if the difference between them was the way their charges were presented (bundled vs. unbundled)?Paper length is 1-2 pages.
Link Below
https://hbr.org/2010/02/the-pros-and-cons-of-bundled-p.html