MKTG 420 Week 3 DQ 2 Telemarketing

This pack of MKTG 420 Week 3 DQ 2 Telemarketing encompasses:

According to the text, business-to-business telemarketing is experiencing significant growth.



a) What are some of the reasons for this accelerated growth?
b) What are some of the challenges associated with increased use of telemarketing?

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