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QUESTION

NIKE

Evaluate the Nike case (attached), and respond to each question that follows the case using both theory and practical managerial thinking.  

What are the pros, cons, and risks associated with Nike’s core marketing strategy?

If you were Adidas, how would you compete with Nike?

The APA formatted Case Study should be a minimum of 700 words (not including the title and references pages). You are required to use a minimum of three peer-reviewed, academic sources that are no more than five years old. All sources used, must be referenced; paraphrased and quoted material must have accompanying citations.

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