Note to class: I have changed this question to be more applied by giving you some market data (two tables below). First, to explain the data:

first table r

second table

"Stockout" means the company ran out of inventory for the year.

Discussion Question. 

Size Market: Customer Buying Criteria  Customer Wants:Importance1.Ideal PositionPfmn 4.7 Size 9.643%2.AgeIdeal Age = 1.529%3.ReliabilityMTBF 16000-2100019%4.Price$24.50 - 34.509%

Top Products in Size Segment

NameMarket ShareUnits Sold to SegRevision

DateStock OutPfmn CoordSize Coord

PriceMTBFBuddy19%4553/18/20194.010.6$32.5019000Dune17%40811/2/2019YES4.99.8$34.5019000Agape16%38311/29/2019YES4.79.6$32.5019000Fume14%33912/10/20194.79.6$34.5019000Cure13%29912/17/2019YES4.99.7$32.5018000Egg11%26912/23/20204.011.0$34.50190000

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