Now or Later Questions 1.As you contemplate the decision of whether to enter the resorbable market, what are the main issues you need to consider?

Now or Later Questions

1.    As you contemplate the decision of whether to enter the resorbable market, what are the main issues you need to consider?

2.    If you decide to enter the resorbable market, please state why? And, what are the biggest obstacles (problems) you anticipate and how would you overcome them?

OR, If you decide not to enter the resorbable market, please state why? And, provide a specific strategy on how to maintain your competitive advantage in this market.

3.    What implication(s) does this case offer to managers in your opinion?