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Only answer these two question disregard all the question on page 225-226 the web page is www.gov/edgar/searchedgar/companysearch.

Only answer these two question disregard all the question on page 225-226 the web page is www.sec.gov/edgar/searchedgar/companysearch.html please follow the direction for the web page to get the 10k1)Class, after you download the Blue Nile, Inc.'s 10-K, discuss question 1:What is Blue Nile's strategy for success in the marketplace? Does the company rely primarily on a customer intimacy, operational excellence, or product leadership customer value proposition? What evidence from the 10-K supports your conclusion?

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