Please answer at least 2 paragraphs per question. 1. Will emerging markets sooner or later have the same kind of consumers as mature markets?

Please answer at least 2 paragraphs per question.

1. Will emerging markets sooner or later have the same kind of consumers as mature markets?

2. Global advertising tends to follow a pattern standardization approach, what does this means? 

3. Identify the competitive advantages of some market leaders such as McDonald's,Nike and Sony? Are these country specific or company specific advantages?

Running head: EMERGING MARKETS 1 Question 1Emerging markets have the ability to command the same kind of consumers for theirproducts just as mature markets. They have developed their business...